The Mazda SUV That Feels More Premium Than An Audi Q5


The compact SUV has become the default family vehicle, and the proliferation of styles and shapes is like the yogurt cooler at the local Walmart. The ranks go from the coolest sportback to the squarest brick, and luxury levels span from the simply utilitarian to the ostentatious. Somewhere in the middle sits the traditionally styled, sensibly equipped, moderately priced, year-round dependable, performance capable Audi Q5.


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Base Trim Engine

2L inline-4 Turbo

Base Trim Transmission

7-speed auto-shift manual

Base Trim Drivetrain

All-Wheel Drive

Base Trim Horsepower

268 HP

Base Trim Torque

295 lb.-ft.

Base Trim Fuel Economy (city/highway/combined)

22/30/25 MPG

Make

Audi

Model

Q5

Segment

Compact Luxury SUV



The 2026 Audi Q5 combines turbocharged power, standard all-wheel drive, crisp road manners, and an interior that understands modern luxury buyers crave technology but want restraint. It’s a formula that has served the Audi Q5 well for nearly two decades—introduced in 2008, it’s now a year into its third generation—and one that distances the right-sized SUV from its more flamboyant family members and German compatriots and aligns it closer to a mainstream premium SUV, like a Mazda.


Audi Q5 Plug-in Hybrid


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What Makes The 2026 Audi Q5 Compact Luxury SUV Attractive To Families

2025 Audi Q5 on gravel

2025 Audi Q5 on gravel
TopSpeed | Michael Frank

Audi tunes the 2026 Audi Q5 for balance rather than drama—power is effortless, ride and handling are composed, the design is simple and elegant, the interior is comfortable, utilitarian, and versatile, and costs are reasonable given its stature. For families juggling school drop-offs, rain or shine, commutes to the office, groceries, and practices, and weekend road trips to the cottage and the ski hills, that combination is more attractive than Nürburgring lap times.

The 2026 Audi Q5 Cabin Is Familiar And Precise

2025 Audi Q5 Sportback dash

2025 Audi Q5 Sportback dash
Audi

As with its performance, the 2026 Audi Q5 cabin leans heavily into familiarity, restraint, and precision. The layout is clean, almost geometrical, with clear separation between the driver’s office and the lounging area. The digital experience shows technological prowess but promotes clarity over complexity. Materials feel well laid out, rather than stacked, with a clear differentiation between the warmth of natural materials and the metallic coldness of manufactured trim pieces.

Proven Powertrain And Dependable Performance Are Audi Q5 Strengths

2026 Audi Q5 engine

Detail shot of a 2026 Audi Q5 showing the engine cover for the 2.0-liter turbocharged four-cylinder engine.
AUDI

The 2026 Audi Q5’s appeal starts with competence. It’s powered by the venerable Volkswagen ES888 turbocharged four-cylinder engine sending power to the vaunted Quattro all-wheel drive system. It offers the kind of dependability families crave year-round, and displays a little bit of oomph for confident highway merging and passing. Unlike other weighty SUVs powered by small “fours,” performance is effortless, not calculated.

The 2026 Audi Q5 Is Reasonably Priced, But Prices Rise Quickly With Added Equipment

2025 Audi Q5 front

2025 Audi Q5 front
TopSpeed | Michael Frank

The 2026 Audi Q5’s pricing reflects its position in the luxury hierarchy. It’s not an entry-level crossover (that’s the Q3), it’s a step up. The 2026 Q5 line starts at $52,800 with the Q5 Premium TFSI Quattro S tronic, and rises to the $71,300 Audi SQ5 Prestige TFSI quattro S tronic. Both models are also available in Sportback for a modest premium. Trim packages are costly, and the Q5 rises to over $60k in the Prestige, with its adaptive air suspension, parking assist, and ventilated seats, among other features.


2025 Audi Q5 lead


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The 2026 Mazda CX-70 3.3 Turbo S Premium Is A Worthy Rival To The Audi Q5


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mazda-logo.jpeg

Base Trim Engine

3.3L Turbo SKYACTIV-G I6

Base Trim Transmission

8-speed automatic

Base Trim Drivetrain

All-Wheel Drive

Base Trim Horsepower

280 HP @5000 RPM

Base Trim Torque

332 lb.-ft. @ 2000 RPM

Base Trim Fuel Economy (city/highway/combined)

24/28/25 MPG

Make

Mazda

Model

CX-70

Segment

Midsize SUV



Matches Premium Materials, Price And Performance

The 2026 Mazda CX-70 offers a more upscale mainstream compact SUV than its direct competitors (i.e., pricier), and in its 3.3 Turbo S Premium level, it enters into the conversation surrounding a near-luxury experience. From its sweeping good looks, powertrain, driving dynamics, well-appointed cabin, and well-mapped-out trim steps, the CX-70 3.3 Turbo S Premium presents a different philosophy to the premium family SUV.

The 2026 Mazda CX-70 Interior Has A Premium But Practical Feel

Front shot of a 2026 Mazda CX-70 PHEV driving on the highway

White 2026 Mazda CX-70 PHEV Driving
Mazda

Like the Audi Q5, the Mazda CX-70’s interior strategy is luxury-level but not show-offy. There’s no attempt to dazzle with screens or visual gimmicks, choosing instead to focus on materials, perceived craftsmanship, space, usability and versatility. Higher trims upgrade appointments without deviating ostentatiously from the calm, open-space foundation (created by sweeping horizontal lines). Controls are not limited to a touchscreen, preserving a traditional feel that seeks to reduce visual distractions.

The 2026 Mazda CX-70 Powertrain Outdoes Most Entry-Level Luxury SUVs

2025 Mazda CX-70 Inline 6-cylinder Engine

2025 Mazda CX-70 Inline 6-cylinder Engine
Cory Fourniquet / TopSpeed

The 2026 Mazda CX-70 takes a different approach to the compact family SUV, with its 3.3-liter turbocharged inline six-cylinder mild hybrid engine that, by its presence, automatically elevates it into luxury SUV territory. This is not a powertrain chosen for its efficiency, as are those of most mainstream compact SUVs, but one that delivers equal amounts of character, brute force, and performance, in an effortless, linear fashion. The all-wheel drivetrain has a rear bias to add the sporting flair common to most mid-segment luxury SUVs.

The 2026 Mazda CX-70 Feels Fully Equipped, Not Incrementally Added to

cropped-2025_cx-70_16.jpg

2025 Mazda CX-70 PHEV Premium Plus Black/Red Interior Rearward Seats View
Mazda

Pricing is where the Mazda CX-70 distances itself from the compact family SUV segment. Priced near identically to the Audi Q5, it’s not a cheap SUV, and understandably competes above the mainstream segments. By its very trim level designations (Preferred, Premium, and Premium Plus), it’s obviously elevated into near-luxury territory, but instead of nickel-and-diming buyers on equipment, Mazda bundles premium features into trim steppes. Higher trims introduce Nappa leather seating, stitched surfaces, and soft-touch materials that elevate perceived quality.


Interior shot of a 2025 Mazda CX-70 showing front cabin


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How The Mazda CX-70 3.3 Turbo S Premium Stacks Up To The Audi Q5

The comparison between the 2026 Mazda CX-70 3.3 Turbo S Premium and the Audi Q5 is actually not as cut-and-dried as you might believe, and comes down to things that you’d think the Audi would have the genuine advantage by its placement and intent—equipment levels, performance and solid presentation. The reality is that once you get beyond price, the Mazda appears to be the better option, and when you factor in that neither has an overwhelming brand-perception advantage, you’re hard-pressed to dismiss the Mazda.

The 2026 Mazda CX-70 Has The Premium Interior Luxury Owners In This Segment Value

The 2026 Mazda CX-70 interior does not come across as dipping its toes into luxury waters, but rather a fully committed headlong dive. It seems meticulously assembled, as does the Audi Q5’s, presented cleanly and showing premium restraint, rather than slathering on layers of leather and wood to “appear” luxury. Moving up the trim ladder, the CX-70 3.3 Turbo S Premium materials are visually upscale but not overwrought, and space is an upgrade from the Q5’s more compact footprint. Overall, the CX-70 looks as if it will age gracefully, both visually and functionally, which is what luxury owners in this segment value.

The 2026 Mazda CX-70 Starts More Richly Equipped Than The 2026 Audi Q5

2026

Mazda CX-70 3.3 Turbo S Premium

Audi Q5 Premium TFSI quattro S tronic

Starting Price

$53,440

$52,800

Upholstery

Nappa leather

Leather

Heated Seats

Front and rear

Front

Ventilated Front Seats

Standard

Not available

Heated Steering Wheel

Standard

Option package

Rear Window Shades

Standard

Not available

Sound System

12-speaker 250-watt Bose Centerpoint Surround Sound

10-speaker 180-watt Audi factory

The Audi Q5 operates within a traditional luxury pricing structure: a competitive MSRP (roughly $800 more than the Mazda), which quickly rises as options are added (usually in option packages that may not be available at lower trims). The CX-70 packages premium features at different trim levels, so the entry-point CX-70 3.3 Turbo Preferred already comes with front heated and ventilated leather seats and an eight-speaker sound system, for example, and the near-top-tier CX-70 3.3 Turbo S Premium moves up to Nappa leather and swaps in a 12-speaker surround sound system.

The 2026 Mazda CX-70 Offers Power Befitting Traditional Luxury SUVs

Mazda CX-70 3.3 Turbo S Premium

Audi Q5 Premium TFSI quattro S tronic

Powertrain

3.3-liter turbo inline-6 mild hybrid

2.0-liter turbo inline-4 mild hybrid

Transmission

8-speed automatic

7-speed dual-clutch

Power

340 hp

268 hp

Torque

369 lb-ft

295 lb-ft

Driveline

All-wheel drive

All-wheel drive

Range

462 miles

413 miles

Efficiency City

23 mpg

21 mpg

Efficiency Highway

28 mpg

29 mpg

Efficiency Combined

25 mpg

24 mpg

Bucking all historical trends, the 2026 Mazda CX-70’s 3.3-liter turbo inline-six is more efficient than the Audi Q5’s 2.0-liter turbo “four,” in addition to also delivering more power and torque for everyday and specialized applications, like off-roading and towing. Both engines are well matched to their vehicles, but the Mazda’s just has a more traditional “luxury” quality to it—big presence, big power, big sound. In this case, bigger is definitely better, especially when it’s also bigger in areas where smaller engines excel, like efficiency.


Close-up shot of a 2026 Mazda CX-70's Wheels


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The 2026 Mazda CX-70 3.3 Turbo S Premium Rivals The 2026 Audi Q5’s Premium Presence

2025 Mazda CX-70 TopSpeed 1
William Clavey | TopSpeed

Priced nearly identically to the entry-point 2026 Audi Q5 Premium TFSI Quattro S tronic, the 2026 Mazda CX-70 3.3 Turbo S Premium delivers a stronger luxury presence, with an unusually rich interior and a packaging strategy that prioritizes value over brand markup. It also uses a larger, stronger, and more flexible six-cylinder powertrain that is also more efficient than the Audi’s smaller four-cylinder unit.

2026 Mazda CX-70-09

Even Audi’s perceived advantages in refinement and brand prestige don’t really come into play with a Mazda that is already perceived as a premium brand above mainstream powerhouses from Honda, Hyundai, and Toyota. To put it bluntly, the CX-70 isn’t just a consideration to German luxury, it eclipses SUVs like the Audi Q5 on many points, challenging the notion that “premium” is a step down from “luxury.” And it’s not the only Mazda SUV to do that.

Mazda CX-50 2.5 Turbo Premium Plus

Mazda CX-5 2.5 S Premium Plus

Starting Price

$42,900

$38,990

Powertrain

2.5-liter turbo inline-4

2.5-liter inline-4 mild

Transmission

6-speed automatic

6-speed dual-clutch

Power

256 hp

187 hp

Torque

320 lb-ft

186 lb-ft

Driveline

All-wheel drive

All-wheel drive

Range

398 miles

398 miles

Efficiency Combined

25 mpg

26 mpg

Upholstery

Leather

Leather

Heated Seats

Front and rear

Front and rear

Ventilated Front Seats

Standard

Standard

Heated Steering Wheel

Standard

Standard

Sound System

12-speaker Bose Centerpoint Surround Sound

12-speaker Bose Centerpoint Surround Sound

The 2026 Mazda CX-50 2.5 Turbo Premium Plus Matches Up Closely To The Audi Q5

2025 Mazda CX-50 Hybrid Front Three Quarter shot parked on the road

2025 Mazda CX-50 Hybrid Front Three Quarter
William Clavey | TopSpeed

The Mazda CX-50 is perhaps the closest match to the Audi Q5 in terms of size and footprint, and it’s considerably more affordable. It also follows Mazda’s step-based equipment-level strategy, meaning the 2026 Mazda CX-50 Turbo Premium Plus occupies top-of-the-line status to match the entry-level 2026 Audi Q5 Premium TFSI Quattro S tronic, while undercutting the latter’s price by $10,000. Its appointment list is extensive, but it perhaps trails the prestige of its larger CX-70 stablemate, and the brand appeal of the Q5.

The 2026 Mazda CX-5 2.5 S Premium Plus Offers A Premium Experience For Under $40k

Front 3/4 view of the 2026 Mazda CX-5

Front 3/4 view of the 2026 Mazda CX-5
Mazda

Roughly the same size as the CX-50, the newly redesigned 2026 Mazda CX-5 (Mazda’s senior SUV in the current stable, now 13 years old and entering its third generation) is the urban compact family SUV of the brand. Like its kin, it follows Mazda’s formula of elevating mainstream SUVs to premium status, with the 2026 CX-5 2.5 S Premium Plus edging into entry-level luxury status belying its sub-$40,000 price tag. Content is strong, with a bit more digital flair than the other Mazda SUVs, befitting its appeal to a younger demographic.

Sources: Mazda, the EPA, Edmunds, Car and Driver



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